The store design we developed here in collaboration with our architect team has 3 chapters. The store front, a giant aviary cage with not one bird in sight, instead being filled with the products for sale inside the store. Every month we would change the content of the cage with themed variations. Upon entering there was first a couture-like salon with 1940’s references. To end in a darker, nocturnal, all-mirrored world with a space like a never-ending caleidoscope.